Watch Course Introduction
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Course outcomes
By the end of this course, you will be able to
- Diagnose whether your real growth problem is marketing, the funnel, the offer, or the customer journey.
- Map your customer journey before spending money on ads, so every campaign has a clear role.
- Build a practical funnel blueprint that connects awareness, consideration, conversion, and follow-up.
- Use AI to research your market, audience, competitors, and customer language more efficiently.
- Clarify your positioning so your offer has a stronger reason to be chosen.
- Create ad messaging and creative around the right message for the right stage of the customer journey.
- Give your marketing budget a clear job and connect spend to measurable business goals.
- Build a 90-day growth system to run, review, improve, and scale your marketing decisions.
Course details
How the course works
Learning format
Recorded course
Course access
Lifetime access
Live support
Monthly Q&A session
Practical work
Assignment + personal feedback
Course content
What you'll learn inside the course
Learn how to look beyond isolated marketing tactics and identify where the customer journey or funnel is actually breaking down.
Map the steps your customer moves through before buying so your campaigns support the full decision-making journey.
Create a clear funnel blueprint that connects your offer, content, ads, landing experience, follow-up, and conversion path.
Use AI as a research and strategy assistant to explore your market, audience needs, competitor patterns, objections, and customer language.
Clarify where your business fits in the market and shape positioning that makes your value easier to understand and compare.
Match your message and creative to the customer’s stage so your advertising communicates the right idea at the right moment.
Think about budget as a strategic resource and connect spending decisions to the objective each campaign or funnel stage needs to achieve.
Bring the strategy together into a 90-day operating rhythm for testing, reviewing performance, improving decisions, and scaling what works.
About this course
Stop collecting tactics. Start thinking in systems.
This course is built for business owners who want to make better marketing decisions before they spend more on ads, content, or tools.
You’ll work through the customer journey, funnel architecture, market research, positioning, ad messaging, budget logic, and a practical 90-day growth system.
AI is used as a strategy assistant throughout the process, helping you research, think, compare, and plan faster while the business decisions stay grounded in your goals and market.
Who this course is for
For business owners ready to make smarter growth decisions
Business Owners
Build a clearer marketing and growth system instead of relying on disconnected tactics.
Founders & Entrepreneurs
Understand your customer journey, positioning, funnel, and budget before scaling acquisition.
Marketing Leads
Use AI and strategic frameworks to improve research, campaign planning, creative decisions, and performance reviews.
Service Businesses
Create a more intentional path from attention to conversion and build a repeatable 90-day growth process.
Requirements & prerequisites
What you need before you start
- A business, offer, or business idea you can use while applying the frameworks in the course.
- Basic familiarity with marketing concepts is helpful, but no advanced technical AI knowledge is required.
- Access to an AI assistant for market research, strategic thinking, and planning exercises.
- Be ready to complete the course assignment and send it by email for personal feedback.
Student feedback
What learners say about learning with Rahma
Selected feedback from Rahma's previous courses and training sessions.
الكورس كان قوي جداً؛ تسلسل المعلومات، وحرصك إنك تصححي معانا وتسألينا الأسئلة الصح اللي توجهنا، وفكرة التطبيق رائعة… ومش مجرد كام يوم والكورس يخلص وخلاص.
It was an amazing course بجد، مختلف جداً عن أي كورس أخدته قبل كده. فكرة التطبيق بالتوازي مع المعلومات كانت هايلة، والـ discussion قدامنا خلتنا نتعلم من بعض ونشوف نماذج لبيزنس مختلف.
Instructor
Meet your instructor
Rahma Daigham
- Digital Marketing
- AI
- Business Strategy
Rahma Daigham is a coach and a digital marketing and AI trainer. She works in digital marketing, personal branding, and coaching, launched her first course in 2021, and founded the Star Community in 2024.
Read Rahma's storyFAQ
Before you join
The main course is recorded, so you can learn at your own pace and revisit the lessons whenever you want.
Yes. You’ll have access to one live Q&A session every month where you can ask questions and get additional guidance.
Yes. You’ll complete an assignment, send it by email, and receive personal feedback.
You’ll have lifetime access to the recorded course.
No. The course focuses on practical ways to use AI for market research, strategic thinking, campaign planning, and business decisions rather than advanced technical skills.
Stop guessing what to do next. Build a growth system you can actually run.
Connect your customer journey, funnel, positioning, campaigns, budget, and AI tools into a clearer 90-day strategy for business growth.
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